I stumbled across a new concept of pop-up store today whilst browsing Twitter today, it’s currently on a kickstart campaign and looks great!
Above is a video from the people at The Dandy Lab explaining what its all about
A few days ago, The Dandy Lab launched their Kickstarter campaign to transform their physical retail space into a store of the future. The project is revolutionising retailing with hyper-personalised, immersive shopping experiences, so that customers can discover, learn, shop and share in an environment tailored just for them.
Retail is being reinvented by the unstoppable rise of the internet. The Dandy Lab is the first-ever interactive lifestyle emporium where fashion collides with technology to tailor the shopping experience around a customer’s personal interests. The pop up concept store will launch later this year and open for six- months, following a Kickstarter campaign offering the style-conscious man a unique chance to be involved in the project and receive exclusive rewards.
I’ve taken the following directly from their kickstarter site and if reading this doesn’t get you excited, I don’t know what will!
These are our four main pillars that we have developed to bring you one of the most exciting concept stores to have landed in the UK:
Discover: The store will talk to you, helping you to discover new brands and products using an in-store interactive window, displays and magic mirrors.
Learn: A series of presentations delivered by the UK’s artisans will help you to understand a product’s life from workshop to wardrobe.
Shop: We will be stocking over 40 British brands ranging from established designers to emerging independents.
Share: Share your experience using the store’s interactive social corner and finish the day off with a well earned English brew.
“The Dandy Lab” really could change up shopping and I for one think that’s a great thing! Technology certainly is the way forward. The store is set for a launch during December this year in central London featuring more than 40 brands ranging from menswear, footwear to grooming and lifestyle accessories.
What I believe will make it so great is the fact that it will involve a lot of local craftsmen and deliver a new unique shopping experience.
Over the coming weeks I will certainly be keeping an eye on the progress of this project. You can follow them and find out more below…
Website – http://www.thedandylab.com/
Twitter – @thedandylab
You can find the Kickstarter site here – https://www.kickstarter.com/projects/thedandylab